Packaging
Don't judge a book by its cover, they say.
This probably works for writers, but definitely not for marketers. If you’re totally honest with yourself, how many times have you bought something that was packed in a cuter cover even though you knew it might not have been the best quality for you? There’s no shame in that, it’s just really good marketing that made you buy it. So why would you want your product to be packed in something ordinary? Barney loves packaging design and will create a cover that sells.
I want a fast-selling packaging