
Quality groundwork for a successful brand
If you want everyone to know about your brand, if you want your brand to have an impact, a meaning and success, it is fundamentally important to have a quality strategy. You need to know the pillars your brand stands on, what values it stands for and what the vision is, so that you can reach your set goals.

A good strategy is based on a good analysis
Before we dive into the strategy creation, we conduct a thorough analysis to make sure we know everything there is to know about your goals, advantages, opportunities, values, etc. Simply put, we want to know everything about your brand. We conduct a market and competition research, and take everything that is important into account, to adjust to the external factors.
We give a soul to your brand
And we are ready to create your brand’s character. What does it entail? To make sure your brand gets a soul and an authentic character; we have to build it all from the ground up. We need to get into the DNA. We’ll set the tone of voice, characteristics, motivation, message and slogans. We will take of creating your visual identity including a logo and design manual. We’ll create a brand look – a book, which can be read by all of your employees or clients; and they will all know who you are and what values you stand for. Let Barney handle the creation of your strategy. Our experienced team works with a conceptual thinking, imagination, market overview and first and foremost with an enthusiasm for strategy and brand building.